We see Digital Transformation as an organizational challenge that needs to be addressed on three different conceptual layers:
1. The vision layer: the sense of mission and purpose, the future vision of the organization, and all relevant long term and short term strategic choices
2. The portfolio layer: the collection of ongoing and planned change and transformation activities, from low hanging fruit optimizations, to process integration, to business model transformation
3. The enabler layer: the assets that serve as a precondition to practical change at the portfolio layer, from ‘hard assets’ (data, technology, methods, team structures) to ‘soft assets’ (expertise, leadership, collaboration culture)
We believe effective Transformation can only be realized by creating the right Smart Solutions at all three layers. Preferably simultaneously, but always in mutual alignment.